Holzwende 2020plus: Sustainable Future Markets for Constructing with Wood

Short description

The challenges facing the forestry and timber industry and sustainable building with wood are the central focus of “Holzwende 2020plus”. This three-year cross-disciplinary project was funded by the German Federal Ministry for Education and Research through the Jülich project management organisation. The project objective was to significantly step up the pace of the future development of sustainable markets for wood as a renewable material in the fields of new building and refurbishment of old buildings.

The central starting point was targeted use of market development methods geared to sustainability goals. The core target was to improve the long-term competitiveness of the forestry and timber industry through new collaborations as well as customer and user integration. What will be the nature of sustainable markets for wood as a building material in future? And how can they be developed in a target-oriented manner?

Implementation projects
To answer these questions, four implementation projects have been carried out:

Project 1: “Developing regional markets for new building with wood”
Project 2: “Networks for refurbishment with wood”
Project 3: “Material alliances for future markets”
Project 4: “Virtual SME”

Transfer concept
These implementation projects were chosen to cover a range of different markets and to involve different constellations of key actors. The practical experience gained, the market development methods elaborated in the context of the “Holzwende 2020plus” project and the analyses of relevant trends were to be made available to other actors in the building and refurbishment sector as part of a broad transfer concept.

Client/sponsor
German Federal Ministry for Education and Research (BMBF)
through Projektträger Jülich (PTJ)

Research project partner
Wuppertal Institut für Klima, Umwelt und Energie
Institut für Zukunftsstudien und Technologiebewertung
Steinbeis-Forschungsinstitut Nachwachsende Rohstoffe
triple innova GmbH
Holzforschung München, Technische Universität München

Implementation project partner
CEBra - Centrum für Energietechnologie Brandenburg
LIGNOTREND Produktions GmbH
Bundesarbeitskreis Altbauerneuerung e.V.
Architekturbüro Haas & Partner, Berlin
TECNARO GmbH
AS Architekten-Service
KERBL Architekten + Ingenieure

Results

The results of the “Holzwende 2020plus” project are to be communicated via diverse channels to as many target groups as possible. They include:

• an online learning platform (german)
  
• a network of multipliers moving forward with concrete implementation
  
• print and online publications in english and german
  
• an interactive ecodesign toolbox „WOODPICKER“ and
  
• events, university lectures, seminars and excursions on the subject.

Downloads

• Project flyer (0,7 MB)
  
• Project poster (0,4 MB)
  
• Final Brochure Kristof, Kora / Geibler, Justus von / Bierter, Willy / Erdmann, Lorenz / Fichter, Klaus / Wegener, Gerd / Windeisen, Elisabeth (2008): Developing Sustainable Markets for Building with Wood; Final Brochure of „Holzwende 2020plus“-Project; Wuppertal; Kleinmachnow; Berlin; München (2,1 MB)
  
• Geibler, Justus von / Walter, Jan / Kristof, Kristof (2006): Cooperation and sustainable future markets: Stakeholder engagement and consumer integration for sustainable timber use in the building sector; in: Charter, Martin / Tukker, Arnold (eds.): Proceedings: Referred Sessions I; Sustainable Consumption and Production: Opportunities und Challenges; Launch Conference of the Sustainable Consumption Research Exchange (SCORE!) Network. 23-25 November 2006, Wuppertal, Germany; TNO Built environment and Geosciences; Delft, S. 239-249
  
• Geibler, Justus von / Kristof, Kora (2008): Developing sustainable future markets: Business strategies and tools for stakeholder and consumer integration.; in: Ken, Theo Geer / Tukker, Arnold / Vezzoli, Carlo / Ceschin, Fabrizio (eds.): Sustainable Consumption and Production: Framework for action; Proceedings: Refereed Sessions III-IV, 2nd Conference of the Sustainable Consumption Research Exchange (SCORE!) Network, 10-11 March 2008, Brussels, Belgium; Flemish Institute for Technological Research (VITO); Mol, Belgium, S. 89-102
  
• Geibler, Justus von / Kristof, Kora / Schmitt, Martina (2008): Developing Sustainable Future Markets for Natural Resources: Tools for Stakeholder and Consumer Integration in Forest-Timber-Building Value Chains; Conference on the Human Dimensions of Global Environmental Change: Long-Term Policies: Governing Social-Ecological Change; 22. Februar 2008 in Berlin (2,0 MB)
  
• Wegener, Gerd / Windeisen, Elisabeth / Scholz, Gunthard / Schrader, Christoph / Pfitzer, Jürgen / Nägele, Helmut (2006): Material alliance of lignin with natural fibres; 9th EWLP; Proceedings; S. 126-129 (0,3 MB)
  
• Information flyer "Six-storey wooden residential building 2007: A world novelty in Berlin" (0,1 MB)